Stand out from the crowd at South Jersey Trade Shows & Philadelphia Expos
You’ve secured your spot at THE upcoming trade show – the one everyone in your industry attends. There’s a 10×10 trade show booth with your name on it.
BUT HOW DO YOU MAKE THOSE POTENTIAL CLIENTS STOP AND NOTICE YOU?
1. INFUSE YOUR BRAND:
You know strong branding is important in your marketing strategy. It’s how you share your message and let people know what makes your business unique.Branding your trade show display goes beyond your logo and colors. Bring your brand to life by generating an atmosphere that embodies your brand.
2. CREATE A PHOTO OP
In a world dominated by the “selfie,” a photo booth or life size cutouts at your stand can pull in some major traffic. The photo helps break the ice, which can get the ball rolling with a new client.
3. INVITE THEM IN
The layout of your booth can affect how inviting it seems. A personalized point-of-purchase display is an easy way to present information without cutting off traffic flow. Incorporate shelves with adjustable height options on the display if you have products, pamphlets, freebies or other items for people to see.
4. OFFER SOMETHING EVERYONE WANTS
Attract more people to your booth with a convenient remedy for those common tech issues. A charging station for various devices is simple enough to set up, and keeps visitors in your booth for long enough to learn more about your business. Cover those tables with custom table toppers that bear your company’s logo and key message. While guests charge their devices, they gain exposure to your company.
5. THINK BIG
You can create an attractive trade booth display at the standard height, but going big makes your booth visible long before attendees reach your aisle. Incorporate components that stretch high above your booth to create a beacon for your business.
At SpeedPro SJ, we can accommodate all your printing needs. Click here to begin creating your Great. BIG. Graphics. >>